SEO Translation Agency Services

Draw more traffic to your website for increased sales and engagement with SEO (Search Engine Optimization) translation services from ITC Global.

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Our SEO Translation Services to Localize Your Website

ITC Global offers a range of services tailored to companies or web agencies that want to implement their SEO strategy in another language.

Review

We review your SEO strategy, source language keywords and related materials to determine how we can best support you.

Localize

We follow a specific methodology for translating keywords and optimizing them for your target market, aiming for the highest search volume while matching user intent.

Verify

We translate a sample of 10% to 20% of your keywords and send them to you for verification to confirm they align with your SEO strategy.

Add-on services

Translation and optimization of website components like Title and Description tags, URLs and image ALT text

Content writing that incorporates SEO keywords

Full website translation and localization

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Download our free e-book “Translation & SEO: 12 Steps to Design a Successful Multilingual Site.”

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Frequently Asked Questions About SEO Translation

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Glossary of SEO Terms

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More About SEO Translation

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Frequently asked questions

What is Search Engine Optimization (SEO)?

SEO means optimizing your website content so that it responds to queries your ideal customers or clients enter in search engines. Providing relevant content improves your visibility in search engine results.

What is different about SEO translation? Can’t I just translate a keyword directly into my target language?

Localizing your website for another market isn’t as simple as translating keywords into another language. Internet users in different markets may use different keywords to search for the same thing. This service requires additional research and expertise to choose a keyword that provides the best results.Let’s look at a couple examples.French keyword: “agence de traduction technique”Direct English translation: “technical translation agency”Final English keyword chosen: “technical translation services”Explanation: Using Semrush and other SEO tools, we find that the search volume in English is much higher for “technical translation services” than “technical translation agency”. Since both terms indicate the same user intent (to find a provider for technical translation), we will use the keyword with the higher volume on our website to rank higher in search results.French keyword: “montre avec bracelet tissu”Direct English translation: “watch with fabric strap”Final English keyword chosen: “watch fabric strap”Explanation: In this case, the search volume in English is higher for “watch fabric strap” than “watch with fabric strap”. This example illustrates the importance of matching the query’s meaning. The phrases “fabric watch strap” and “fabric strap watch” contain the same words. However, in the first phrase, the internet user is searching for a strap, while in the second, the main keyword is watch, like in the source keyword.

What tools do you use?

We’ve created a specific methodology for reviewing and localizing keywords and other website elements for the best search engine results. One of the main research tools we use is Semrush, a platform for improving online visibility and discovering marketing insights.

How do I improve my visibility in search engine results?

In order for your site to appear in the top results on search engines, it’s important to understand user intent. What are they going to search for? Why? This will allow you to build your content around the user’s intent by integrating terms people search for and optimizing key SEO elements like Title and Description tags, HN tags, image ALT text, internal links, etc. All these elements will help improve your website’s visibility in search results.

What are the main search engines I should optimize my site for?

Google is the leading search engine around the world, with 90% of market share. However, other search providers rank higher in specific countries. For example, more than 63% of internet users in Russia go to Yandex and in China, Baidu controls 61% of the search market. Each search engine has specific algorithms that impact what keywords and sites rank higher, so your SEO translation agency will help you tailor your SEO strategy to the most popular search engines in your target market.

Why do I need SEO translation when localizing my multilingual website?

These days, so much happens online and no industry can escape this phenomenon. SEO translation is an important tool for connecting with people looking for your products or services. Considering that 61 percent of B2B transactions start online, it’s clear that organic SEO isn’t just important for merchant sites targeting the general public.While organic search is the main source of traffic for e-commerce sites (41 percent), this figure climbs to 64 percent for B2B sites. But that’s not to say that SEO isn’t important for other sites. After all, more than 80 percent of search engine users ignore paid results to focus on organic results.For any type of site, SEO translation is essential when you need to localize your website. To be honest, it’s a waste of time and money to translate your site if no one visits it and it doesn’t help you grow your business.

Why should I choose ITC Global as my SEO translation agency?

When you work with ITC Global for your website’s SEO translation, you can trust that your content will align with your SEO strategy, boosting website traffic by meeting internet user expectations and search engine requirements. Our SEO translation agency provides:a dedicated team with an account manager and a project managerprofessional translators trained in SEO, overseen by our in-house SEO expertproven SEO localization methodologyindustry-leading SEO toolsmore than 25 years of experience managing language and multilingual SEO projects